Quiet periods and what we will not discuss

Some clients arrive with firm rules: no adds until the morning after the call, no discussion of unpublished research from their own shop, no sharing of order intentions. Those rules are not obstacles; they are the edges of useful work.

How we adapt

The briefing still covers the public print and the public tape. What changes is the walkthrough: we avoid language that assumes an imminent order, and we frame scenarios without asking for fill details the client cannot share.

A mild friction worth keeping

Honest quiet-period discipline can feel slower than market chat culture. Clients who keep it tend to leave clearer written records of why a reaction mattered — which is the point of hiring reaction work in the first place.